Sherrill Manufacturing Turns 20! Celebrating Two Decades of American Craftsmanship
Sherrill Manufacturing recently marked a major milestone—its 20th anniversary! The celebration brought together employees, vendors, and everyone who has played a role in the company’s success. And, of course, there was cake!
A Look Back: The Journey of Sherrill Manufacturing
The company was founded on March 21, 2005, at a critical time when Oneida Limited was preparing to shut down its operations. At that time, Matt Roberts, now co-owner and president of Sherrill Manufacturing, was managing the factory in Sherrill, NY. Meanwhile, Greg Owens, co-owner and CEO, was working for a steel mill company in Mexico, having previously managed a factory in Toluca, Mexico. With extensive experience in flatware manufacturing, particularly within Oneida Limited, Matt and Greg saw an opportunity to continue the craft in Sherrill.
During the anniversary ceremony, Matt reflected on their bold decision: “At the time, we didn’t know if we were the dumbest or the smartest people in the world.” Their leap of faith led to the birth of Sherrill Manufacturing, securing jobs and preserving American-made flatware production.
Overcoming Challenges and Building a Legacy
When Oneida Limited began winding down operations, the factory had no incoming purchase orders. But Matt and Greg’s determination changed everything. They acquired the factory and reached an agreement to continue manufacturing flatware for Oneida Limited under Sherrill Manufacturing. However, at that time, they were restricted from creating their own brand.
In 2007, after Oneida Limited pulled its contract and ceased U.S. production, Sherrill Manufacturing pivoted to government contracts, supplying high-quality flatware to the U.S. government. This shift helped sustain and grow the company.
The Birth of Liberty Tabletop
In 2011, Sherrill Manufacturing launched Liberty Tabletop, its own brand of high-quality, American-made flatware. Today, Liberty Tabletop offers 18/10 stainless steel flatware in over 40 unique patterns, ranging from traditional to modern styles. One standout collection, the Affinity Line, features intricate designs tailored to personal interests, allowing customers to express themselves at the dinner table.
Liberty Tabletop flatware is proudly sold directly through LibertyTabletop.com, ensuring customers receive the best quality at competitive prices. Shop all Liberty Tabletop Flatware patterns by clicking here.
Looking Ahead: The Future of Sherrill Manufacturing
As Sherrill Manufacturing celebrates 20 successful years, the company is focused on continued growth and expanding brand awareness. With marketing and advertising efforts including national television campaigns, social media outreach, and podcasts, the future looks bright.
Matt emphasized the company’s commitment to American manufacturing, stating, “We’re committed to keeping manufacturing in Sherrill, N.Y. We have a presence, and we want to keep our brand awareness growing. Our future is in our hands.”
With a strong foundation and a vision for the future, Sherrill Manufacturing is set to continue its legacy of American craftsmanship for years to come!